Adding Local Business schema is basically this: you paste a small block of JSONLD code onto your site that tells Google exactly who you are, where you are, what you do, and how to contact you. Do it oRead More
If you need leads this week, use Google Ads. If you need leads next month and still want them next year without paying for every single click, invest in SEO. For most small UK businesses, the smart anRead More
You can do keyword research without paying for expensive tools by using Google itself autosuggest, “People also ask”, related searches, your own data in Search Console, and one free spreadsheet, thenRead More
Your website can be “nice” and still be totally useless. I mean useless in the way that matters, phones not ringing, inbox dead, you sat there in Crewe refreshing your email like it owes you money. HeRead More
Your phone’s gone quiet. Not “nice and peaceful” quiet. The scary quiet where you start doing mental maths on how many weeks you can keep the van on the road. And when you Google what you sell, some cRead More
SEO isn’t mysterious. It’s just annoyingly… earned. If someone told you they could “do a bit of SEO” and you’d be top of Google by Friday, they’re either lying, clueless, or selling you the digital eqRead More
You don’t have an SEO problem. You’ve got a being invisible problem. And Google doesn’t care how brilliant you are, how long you’ve been doing it, or how many mates say you’re “the best in Cheshire”.Read More
SEO isn’t dead. Bad SEO is dead. And thank God for that. If you’re here because you’ve heard “SEO is finished because AI” or some bloke on LinkedIn told you “just run ads”, pull up a chair. We’re doinRead More
SEO automation gets talked about like it’s a magic button. Press it, watch the rankings roll in, job done. In reality, automation is just a way to do the boring, repeatable bits of SEO consistently, sRead More
In the vast and often murky waters of digital marketing, SEO (Search Engine Optimisation) myths can be as elusive and captivating as the Loch Ness Monster. These myths can mislead businesses and marketers, causing them to invest time and resources into strategies that are either ineffective or downright harmful. Today, we’ll embark on a whimsical...Read More